L’ORÉAL PARIS | THE L’ORÉAL LEAGUE
Collaborated with public relations, digital, and influencer management teams to create, pitch & produce a best-in-class influencer campaign strategy. Creative direction and event strategy that drove a 30% lift in social campaign reach. | Agency: DKC/HangarFour | Shown: Carly Cristman "League Takes Aspen" Destination Engagement
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